New West Reading beauty supplier sets example through hard work, determination | Money

For Casha Rosario, owner of Snazzy Beauty Supply in West Reading, starting a business wasn’t simply the fulfillment of a lifelong dream or a shrewd investment.

Of course Rosario finds fulfillment in helping people look their best, and there’s fiscal sense behind opening a beauty accessory store in a district known for shopping and socializing.

“We don’t have anything like it in West Reading,” said Rosario, noting Snazzy Beauty Supply carries products for men and women. “Snazzy is always with the times and going with the trends. There’s always something new.”

Yet, Snazzy Beauty is also a reflection of Rosario

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